CULTURE shock in your LANGUAGE
The word 'F*!#$' is one word which I believe is the most used in everyday life of the GenNext. Not only the F word but there are many other words which were trapped in a thick dictionary with few synonyms of the same earlier. But now the scenario is such that all these so-called censored words irrespective of their language are used as a kind of jewel in the language of today's youth. The sentences seem to be plain vanilla without these cherries on the top. As per a latest article in The Economic Times: Brand Equity the usage of the F word and other words is termed as the "Cuss Culture". This kind of culture prevails nowadays everywhere we go. This is the word handling which proves to be pain in the *## for the editor or the person who adds a beep sound in reality shows in place of these cuss words. But on the contrary; these barred words are very much acceptable in the western culture where there are many songs using these kinda words and are hitting the top list...